Climate change is no longer a topic of conversation but a looming reality representing a formidable challenge. The art world can no longer be a passive observer and has no choice but to become an active participant in the movement towards a greener planet. From reviewing artistic practices to adopting eco-friendly measures, both artists and art event organizers are reconfiguring their roles and responsibilities and trying to come up with better solutions.
Artists of today are increasingly turning to sustainable materials, preferring non-toxic paints, recycled canvases and natural materials. Renowned artist Olafur Eliasson, for instance, uses materials like moss, ice and recycled metal to create his stunning installations that emphasize the beauty and fragility of nature. By choosing sustainable materials, artists practice what they preach and inspire their audiences to consider the environmental impacts of their choices. A bonus is that artists can successfully reduce their carbon footprint.
Upcycling is also an eco-friendly practice. It is the process of transforming waste materials into something of superior value. Artists often use discarded objects that are considered trash and highlight their potential by transforming them into art. For example, Guerra de la Paz, a collective of Cuban artists, works with unconventional materials like discarded clothing to create colourful sculptures. Their work questions modern society’s rampant consumerism. Upcycling not only diverts waste from landfills, it also sends a powerful message about consumption and waste.
Event organizers across various fields are increasingly looking at ways to reduce the environmental impact of their gatherings. This includes everything from selecting eco-friendly venues to implementing zero-waste policies. From festivals like Glastonbury, which bans single-use plastics, to high fashion shows from brands like Chloe, which do local castings, event organizers are reducing their carbon footprint.
Harnessing renewable energy sources by using solar-powered stages and wind-powered installations is becoming common at music festivals and art fairs. Events like the We Love Green festival in Paris are powered entirely by renewable energy, demonstrating that large-scale events can be both entertaining and environmentally responsible. Transportation is a major contributor to an event’s carbon footprint. Many event organizers encourage the use of public transport and carpooling, even offering shuttle services from key locations so guests will reduce individual travel.
Local sourcing of materials and services also significantly reduces the carbon footprint of the event. By supporting local vendors and suppliers, the local economy is given a boost while minimizing transportation emissions. Organic or locally sourced ingredients, as well as vegan offerings, are other eco-friendly options.
Installations at events can also be made more sustainable. By opting for reusable, biodegradable or recyclable materials, organizers can make better choices. Single-use plastics are being banned more commonly at progressive events. Similarly, recycled paper for printing materials is a smart choice. When it comes to eco-friendly choices, the best approach is to follow the three ‘R’s in order: reduce, reuse and recycle. To make better choices, many event organizers are working with sustainability consultants. Green certifications are another way of signalling a commitment to sustainability. These approaches enhance the event’s reputation and provide a clear framework for sustainability.
The art world is best positioned to demonstrate that creativity and sustainability can go hand-in-hand. Through innovative practices, a commitment to reducing their ecological footprint and a dedication to eco-friendly principles, artists and event organizers are not only creating beauty and memorable experiences but also paving the way for a more sustainable future.
By Vikram Naik
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